July 17, 2023

With GMass you can send triggered emails that go out immediately when someone opens or clicks on a message in your campaign.

July 7, 2023

Use these apps to get to inbox zero Gmail status. Plus tips on the best Gmail/Google Workspace settings to help push you toward a clean inbox.

June 28, 2023

How to set a Gmail alias to send from a different email address, plus some deliverability tips to help get those emails to the inbox.

June 19, 2023

How to tweak important deliverability settings for specific domains/email providers to fix issues around SMTP servers and open/click tracking.

June 7, 2023

Great news! GMass now offers a native “stop on reply or click” option. So you won’t need to do the …

May 24, 2023

Objection handling with cold email follow-ups for the 5 basic and most common sales objections like no need, trust, money, desire, and hurry.

May 9, 2023

How recruiters can use The Reply Project to send email responses to candidates, companies, and others 10x faster than ever before.

May 2, 2023

Promise Picture Proof Push (the 4Ps) formula is a useful, albeit challenging, cold email copywriting strategy. It requires you to zero …

April 28, 2023

Star Story Solution is a copywriting strategy for cold email that uses a first-person story about solving a problem (one the recipient themselves has).

April 13, 2023

Wondering "why did my email go to spam?" You know the common reasons, but here are the lesser known factors that might be causing your problem.

April 6, 2023

Good news if you’re a real estate agent and you’re overwhelmed by the amount of email you deal with every …

March 28, 2023

The Star Chain Hook method for email copywriting is a succinct style that makes a big claim or promise, backs it up with proof, then has a call-to-action.