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GMass Blog

Tips and tricks for sending email campaigns inside Gmail

Fail-Proof Cold Email Strategy - No-Nonsense Tips

August 9, 2021

A Fail-Proof Cold Email Strategy: 8 No-Nonsense Tips

Explore 8 practical tips to create an effective cold email strategy in 2021.

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GMass User Update - spam and phishing

August 5, 2021

Update on Spam and Phishing Issue

[See below in the “What we did” section for the latest updates.] Over the last week, starting on July 28, …

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introducing AB testing

August 4, 2021

Introducing A/B Testing

You can now A/B test your email outreach campaign using our powerful platform. Here are the basics: Easily vary your …

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cold email marketing guide - types tips templates

July 29, 2021

Cold Email Marketing Guide: Types, Tips, Templates

Explore what cold email marketing is, 9 practical tips to ace it, 4 templates, and the best tool for the job.

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lead vs prospect - 4 key differences

July 28, 2021

Lead vs. Prospect: 4 Key Differences + 7 Useful Tips (2024)

Explore the 4 major differences between leads vs prospects. Also, discover 7 actionable tips for effective lead conversion.

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PDF Mail Merge

July 27, 2021

Mail Merge PDF: Send Emails with Personalized PDF Attachments

Learn how to mass email personalized PDF attachments with Microsoft Word/ Excel or GMass without a complex PDF mail merge setup.

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cold leads - what they are and how to convert them

July 26, 2021

Cold Leads: What They Are and How to Convert Them

Explore what cold leads are, how they differ from warm and hot leads, and how to generate and convert them.

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Word Mail Merge Issues

July 25, 2021

Common Mail Merge Problems in Microsoft Word and How GMass Can Help

Microsoft Word's mail merge is powerful, but it does have its limitations. In this article, we will discuss Word mail merge issues and how GMass can help.

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how to write a cold email with templates

July 24, 2021

How to Write a Cold Email Follow Up + 5 Templates (2024)

Learn how to write a cold email follow up, including 5 tips and 5 templates to help get you started.

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how to write a cold email for a job

July 19, 2021

How to Write a Cold Email for a Job (Step-by-Step Guide)

Learn how to write a cold email for job hunting purposes, along with 6 actionable tips, templates and examples of how to get noticed.

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Inside Sales vs Outside Sales

July 8, 2021

Inside Sales vs. Outside Sales: 5 Key Differences + 3 FAQs

Discover 5 differences between inside sales vs outside sales, why you should combine them, and three related FAQs.

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Ultimate Sales Cycle Guide

June 30, 2021

The Ultimate Sales Cycle Guide (7 Stages + 5 Tips)

Explore what a sales cycle is, its 7 essential stages, and 5 practical tips for improving your sales cycle efficiency.

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