![10 best practices to excel at direct response copywriting](https://blogcdn.gmass.co/blog/wp-content/uploads/2022/04/Featured-image-10-best-practices-to-excel-at-direct-response-copywriting-63kb-768x358.png)
April 13, 2022
10 Best Practices to Excel at Direct Response Copywriting (2025)
Discover what direct response copywriting is, 10 best practices to help you nail it, and a powerful email automation tool for 2022.
Continue Reading![beatmakers - track who listens to your beats](https://blogcdn.gmass.co/blog/wp-content/uploads/2022/04/Featured-image-beatmaker-86kb-768x358.png)
April 12, 2022
New feature for beat makers: Track who listens to your beats and how long
Beat makers: GMass turns your audio file into a trackable file so you can see who listened and how long they listened for.
Continue Reading![Why GMass and SendGrid are better for campaigns](https://blogcdn.gmass.co/blog/wp-content/uploads/2022/04/Featured-image-Why-GMass-and-SendGrid-are-better-for-campaigns-80kbD-768x358.png)
April 11, 2022
Why GMass + SendGrid is Better for Campaigns Than SendGrid Alone
You can send email campaigns via SendGrid's Marketing Campaigns — but it lacks the features of GMass. Instead, use GMass for emails with SendGrid for SMTP.
Continue Reading![Hot settings for cold emails](https://blogcdn.gmass.co/blog/wp-content/uploads/2022/04/Featured-image-hot-settings-for-cold-emails-128kb-768x358.png)
April 9, 2022
Hot Settings for Cold Email: 11 Essential Features & Tactics to Optimize Campaigns
There's tons of advice on what your cold email should say, but not so much on HOW your cold email should SEND. Cadence, scheduling, deliverability.
Continue Reading![Comparing the creation process of GMass, Lemlist, and Mailshake](https://blogcdn.gmass.co/blog/wp-content/uploads/2022/04/Featured-image-comparing-creation-process-GMass-Lemlist-Mailshake-50kb-768x358.png)
April 6, 2022
Comparing the campaign creation process in GMass, Lemlist & Mailshake
Compare the steps in creating a cold email campaign in three of the most popular cold email platforms: GMass vs. Lemlist vs. Mailshake.
Continue Reading![Cold email sequence Will Smith sent the Academy](https://blogcdn.gmass.co/blog/wp-content/uploads/2022/04/Cold-email-sequence-Will-Smith-sent-the-Academy-102kb-1-768x354.jpg)
April 5, 2022
The cold email sequence Will Smith sent the Academy to try to keep his spot
Will Smith used GMass to send a cold email sequence to members of the Academy to try to keep his spot after a slap. We evaluate his strategy and techniques.
Continue Reading![How to mail merge with attachments in Gmail and Outlook](https://blogcdn.gmass.co/blog/wp-content/uploads/2022/04/Featured-image-how-to-mailmerge-with-attachments-in-Gmail-and-Outlook-75kb-768x358.png)
April 4, 2022
How to Mail Merge with Attachments in Gmail and Outlook
In this article, we'll explain how to perform a mail merge with attachments. We'll also look at how Microsoft Outlook Mail Merge compares to Gmail + GMass.
Continue Reading![How to connect GMass and Calendly using Zapier](https://blogcdn.gmass.co/blog/wp-content/uploads/2022/04/Featured-image-How-to-connect-GMass-and-Calendly-using-Zapier-58KB-768x358.png)
April 1, 2022
How to connect Calendly and GMass using Zapier (6 great examples)
Connect Calendly and GMass using Zapier for powerful automations bringing together your meeting scheduling and email sequences.
Continue Reading![How to ace cold email copywriting](https://blogcdn.gmass.co/blog/wp-content/uploads/2022/03/Featured-image-How-to-ace-cold-email-copywriting-43kb-768x358.png)
March 31, 2022
How to Ace Cold Email Copywriting (10 Handy Tips + 3 Templates)
Discover 10 handy tips for effective cold email copywriting, 3 practical cold email templates, and the best cold email tool for 2022.
Continue Reading![How to write B2B emails](https://blogcdn.gmass.co/blog/wp-content/uploads/2022/03/Featured-image-How-to-write-B2B-emails-59kb-768x358.png)
March 30, 2022
How to Write B2B Emails (7 Handy Templates, 5 Proven Tips)
Learn how to write compelling B2B emails and find out 7 handy templates you can use today. Also, discover 5 practical tips to enhance your B2B messages.
Continue Reading![10 best Chrome Gmail extensions you've never heard of](https://blogcdn.gmass.co/blog/wp-content/uploads/2022/03/Featured-image-10-best-chrome-gmail-extensions-youve-never-heard-of-103kb-768x358.png)
March 29, 2022
11 best Gmail extensions you’ve never heard of
The best Gmail Chrome extensions to add functions and features, from small message tweaks to an entire email marketing system inside of Gmail.
Continue Reading![how to master newsletter copywriting](https://blogcdn.gmass.co/blog/wp-content/uploads/2022/03/Featured-image-how-to-master-newsletter-copywriting-79kb-768x358.png)
March 23, 2022
How to Master Newsletter Copywriting (7 Proven Tips, Examples)
Discover the 7 key tips to successful newsletter copywriting. Also, check out a handy tool to scale up your email newsletter copywriting efforts.
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