But email tracking can be complicated — and knowing how to access, interpret, and implement your tracking data is often challenging.
Here in the tracking archives, you can read up on all things email tracking: How we do it at GMass, how to use reports, the technical side of tracking, software options, and more.
And if you're interested in learning even more about GMass's reporting, check out our page that covers all of the reporting features you have at your disposal.
September 6, 2023
How to Get Around Mimecast Blocks
Is Mimecast blocking the emails you're sending? Here are steps you can take to get around Mimecast blocks so your emails make it to the inbox properly.
Continue ReadingJune 24, 2022
Top 10 Free Email Tracking Software (Features, Pricing, Reviews)
Check out the 10 best free email tracking software you can use to analyze your email campaign performance in 2022.
Continue ReadingMay 14, 2022
Top 10 Mail Tracker Tools for 2024 (Features, Pricing)
Discover when recipients open your emails with these 10 amazing email tracker tools and learn what to look out for when choosing an email tracker.
Continue ReadingFebruary 13, 2022
How to Create an Automated Outreach Tracker Using Google Spreadsheet
In this post, we'll show you how to create an outreach tracking spreadsheet that tracks and automates email outreach efforts.
Continue ReadingDecember 22, 2021
Gmail Email Tracking: How to Track Email Opens and Clicks in Gmail
Have you ever sent an email campaign in Gmail and been disappointed by the lack of responses? You are not …
Continue ReadingDecember 19, 2021
How to Track Email Opens and Clicks with Google Analytics
Email tracking can help you assess the success of your email campaign. Understanding how recipients engage with and respond to …
Continue ReadingMarch 31, 2021
Top 5 Sales Tracking Software: Features, Pricing (2024)
Looking for the best sales tracking software for your business? Discover the top five tools, along with their key features and pricing.
Continue ReadingJuly 14, 2020
How we get around tracking pixel blockers
More and more email clients, like Superhuman and HEY, are blocking the open tracking pixel that email marketing tools insert. Here's how I get around that.
Continue ReadingJune 16, 2020
Update a Google Sheet with Campaign Data (Opens, Clicks, Replies)
Sending a mail merge campaign with a Google Sheet is pretty easy and fun, but now we can update your Google Sheet with opens, clicks, and more.
Continue ReadingNovember 5, 2019
Top 10 Email Tracker Software (Features, Pros, Cons, Pricing)
This article looks at the top ten email tracking software available today. We'll go through features, benefits, drawbacks, pricing, user reviews, and more.
Continue ReadingOctober 31, 2019
How to disable “click tracking” on selected links
When you turn ON click-tracking for your email campaigns, every link is redirected. Here's why/how you should DISABLE tracking on certain links.
Continue ReadingMay 30, 2019
Dealing with false opens in Gmail
We recently noticed inflated open rates across campaigns, and upon a detailed examination, we found that Gmail has been triggering …
Continue Reading