Here in the GMass archives category page you can find the articles we've written, often about how to get the most out of a GMass feature — but sometimes about even broader cold email and email marketing strategy with a GMass twist.
If you're here because you're new or new-ish to GMass and you want to learn about everything GMass has to offer (spoiler: a lot), you might want to head over to the tour.
January 19, 2023
GMass’s Email Warmup System Is Shutting Down
GMass's email warmup system is shutting down. Here are the reasons why and ways to achieve high deliverability in a post-warmup world.
Continue ReadingJanuary 11, 2023
How to Auto-Send Someone a New Campaign After They Open, Click, or Reply
How to set up recurring campaigns that automatically go out when someone opens, clicks on, or replies to another campaign.
Continue ReadingDecember 16, 2022
Recurring Campaign Technique: How to Send to All Emails on an Always-Changing Google Sheet
A technique to use GMass to send a recurring email to a Google Sheet that's always changing — making sure the right people get it and wrong don't.
Continue ReadingNovember 10, 2022
Email Templates for Gmail: The 4 Best Ways to Easily Design Marketing Emails
How to design HTML email templates for Gmail using different methods, then how to re-use and send those templates with GMass.
Continue ReadingSeptember 9, 2022
How to Get Subscriber Emails From a Web Form Into Google Sheets (Then GMass)
Methods to have subscribers fill out a web form, then get that info into Google Sheets so you can use it for an automated welcome series with GMass.
Continue ReadingAugust 19, 2022
Boost Deliverability with SSL for Email Tracking Domains (How-to Guide)
How to use GMass to use secure custom tracking domain links in your email campaigns. GMass will obtain an SSL certificate for better deliverability.
Continue ReadingAugust 16, 2022
Email Polls: How to Create Quick, Simple Surveys in Gmail
How to create simple email polls in Gmail. Collect votes and view real-time results in GMass. No external apps are required.
Continue ReadingAugust 12, 2022
GMass Dashboard User Guide (Campaign Reporting, Account-Level Settings)
A guide to using the GMass dashboard for campaign reporting with extended info, reply management, account-level settings, and much more.
Continue ReadingJuly 25, 2022
Case Study: How BatLinks Link Building Agency Saves $5k/mo. with GMass
How Batlinks, a link building agency, switched to GMass and saw improved results for deliverability, open rates, conversions, and cost savings.
Continue ReadingJune 23, 2022
Send to Multiple Lists in a Single Campaign with GMass Multi Merge
Send a single email campaign to multiple lists in GMass. Connect 2+ Google Sheets, segmented behavior-based campaigns, or search-driven mailing lists.
Continue ReadingJune 17, 2022
Preview Text: What It Is, Best Strategies, & How to Set It in GMass
What is preview text? Here's how to set it in GMass for a single email or for a sequence. Plus strategies and best practices for preview text.
Continue ReadingJune 16, 2022
List-Unsubscribe Header: What It Is and How to Implement it in GMass
Understand the list-unsubscribe header, who should use it to add easier unsubscribe links in email clients, and how to enable it in GMass.
Continue Reading