Here in the GMass archives category page you can find the articles we've written, often about how to get the most out of a GMass feature — but sometimes about even broader cold email and email marketing strategy with a GMass twist.
If you're here because you're new or new-ish to GMass and you want to learn about everything GMass has to offer (spoiler: a lot), you might want to head over to the tour.
February 4, 2024
How to Skip Holidays When Scheduling Your GMass Campaigns
Using GMass's Skip Holidays feature to define the holidays when you don't want emails to go out, then selecting to skip those holidays in a campaign.
Continue Reading
January 26, 2024
How GMass Helps Gmail.com + SMTP Senders Achieve DMARC Compliance
Gmail.com users who send through an external SMTP service are not DMARC compliant. Here's GMass's solution to fix that so you meet Google's requirements.
Continue Reading
October 24, 2023
5 Impressive Ways Email Marketers Are Using GMass’s Triggered Emails
How email marketers are using GMass's triggered emails, which go out automatically when a recipient opens, clicks on, or replies to a campaign.
Continue Reading
October 18, 2023
5 Great Ways Cold Emailers Are Using GMass’s Triggered Emails
How cold outreach pros are using GMass's triggered emails to close more deals by sending automated messages when prospects open, click, or reply.
Continue Reading
October 16, 2023
Why GMass Is Better Than Instantly for Cold Email
GMass and Instantly are both popular cold email platforms. Here's a full comparison of the 2 including what each offers that the other does not.
Continue Reading
September 25, 2023
GMass MultiSend: Inbox Rotation to Distribute a Campaign Across Multiple Email Accounts
Everything you need to know to take a single GMass email campaign and distribute it evenly across multiple email accounts.
Continue Reading
August 19, 2023
Confused About SMTP Options in GMass?
GMass offers a few different SMTP options: Using our accounts on other servers, our in-house server, transactional relay, and more. Here's how they differ.
Continue Reading
August 17, 2023
How to Use the DKIM Settings in GMass — And Why You Should
How to set DKIM in GMass when you're using an SMTP service to send through Gmail, either your own SMTP account or one of GMass's in-house options.
Continue Reading
July 17, 2023
Triggered Emails in GMass: Send When a Prospect Is in Their Inbox
With GMass you can send triggered emails that go out immediately when someone opens or clicks on a message in your campaign.
Continue Reading
June 19, 2023
Delivery Routes in GMass: Tweak Service-Specific Settings for Max Deliverability
How to tweak important deliverability settings for specific domains/email providers to fix issues around SMTP servers and open/click tracking.
Continue Reading
June 7, 2023
How to Stop GMass Auto Follow-Ups on a Reply OR Click
Great news! GMass now offers a native “stop on reply or click” option. So you won’t need to do the …
Continue Reading
February 18, 2023
Email Lists in GMass: How to Reuse Prior Campaign Lists for New Sends
You can reuse lists from prior campaigns in GMass to quickly send new messages to the same group. Here's your how-to guide to email lists in GMass.
Continue Reading