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Email Marketing

Our email marketing archives cover a broad array of articles, to say the least — since much of what we write about here on the GMass blog falls under the umbrella of email marketing.

Here in this archive, you'll find a variety of posts huddling under said umbrella, covering topics like:

  • Email copywriting
  • Email marketing apps, tools, and other software
  • Email marketing strategies and tips
  • Ways to use GMass to bolster your email marketing efforts

January 30, 2017

Dry-Erase Supply Small Business Gets Big Results with GMass

Small Business Email Marketing is working for e-commerce firms that see pay-per-click return on investment dropping. GMass.

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December 1, 2016

How I used GMass to buy a brand new 2016 Lexus under invoice cost

My wife and I with our brand new 2016 Lexus NX 200t on August 1, 2016. We used GMass to …

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November 16, 2016

How to Remove Recipients from an Individual Campaign

How to suppress recipients for individual campaigns by building suppression lists from prior campaigns, or via manually entering domains and emails.

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November 10, 2016

Email Marketing for Medical Practices

A few years ago, I attended a marketing conference designed to help physicians boost their visibility online, where I met …

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October 24, 2016

Creating Quality Email Content and Great Subject Lines

Make your Email Stand out as Relevant and Valuable First things first – and this cannot be emphasized enough – …

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October 20, 2016

Designing Successful Email Campaigns

GMass has one of the highest delivery rates in the email marketing industry, but delivery is only one component of …

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September 30, 2016

Is There a Best Day to Launch an Email Marketing Campaign?

Conventional Wisdom on Email Timing is Evolving A 2016 email marketing study concluded that Emails sent on Saturdays generate 60% …

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July 25, 2016

Political Email Marketing with GMass

Personal, Direct Messages Sway Voters 2016 is shaping up to be one of the most contentious and important election years …

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June 8, 2016

A GMass Success Story

Auto Repair Business Beats the Internet Coupons with Targeted Email Marketing Larry Miller is a 30-year veteran of the auto …

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Who uses GMass?

April 26, 2016

Who Uses GMass? (Email Uses for Business, Groups, Individuals)

GMass is well-known as a cold email platform, but there are tons of email uses beyond that. Here's how businesses, organizations, and individuals use GMass.

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preview email

April 19, 2016

No More Fear: Preview your emails as Drafts, then send them with one click

We just eliminated the fear of sending an email marketing campaign. Afraid that personalization won’t work? Afraid your tracked links …

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April 6, 2016

GMass Gets Your Message to the Inbox – Let’s Talk About Content

Email Marketing Remains the Best Channel to Reach Customers – if it’s Done Right You look at your email inbox, …

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