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Email Campaigns

Our email campaigns archives page features a strong collection of our articles on writing, sending, enhancing and perfecting the emails you send.

You'll find articles about sending email campaigns in GMass, including strategies, techniques, and features — but also lots of high-level ideas and discussions on copywriting, apps and tools, and campaign evaluation.

If you're looking for more after this, we recommend reading our thorough guides to cold email and/or Gmail mail merges — both should help you take your email campaigns even further.

April 11, 2024

What Is Spintax? And How Can It Help You Randomize Cold Emails?

What is spintax? And how can you use it in GMass to create campaigns with maximum randomness to potentially aid in deliverability?

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March 22, 2024

Create Full Cold Email Campaigns in GMass with ChatGPT (New!)

You can now use ChatGPT to generate entire cold email campaigns — including follow-ups and key settings — all inside of GMass. This feature …

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March 21, 2024

Email Countdown Timer: How to Add a Quick, Simple Clock in Gmail

Want to add an email countdown timer to your Gmail campaign? That’s now a built-in function in GMass. (If you’re …

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September 25, 2023

GMass MultiSend: Inbox Rotation to Distribute a Campaign Across Multiple Email Accounts

Everything you need to know to take a single GMass email campaign and distribute it evenly across multiple email accounts.

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January 11, 2023

How to Auto-Send Someone a New Campaign After They Open, Click, or Reply

How to set up recurring campaigns that automatically go out when someone opens, clicks on, or replies to another campaign.

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November 28, 2022

How to Write an Email Correcting a Mistake (Tips, Best Practices)

Here's how to write an email correcting a mistake. It's the most effective template for sending a correction or apology after an error in an email campaign.

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After you send your email campaign... now what?

October 8, 2022

After You Send Your Email Campaign… Now What? 6 Actions to Take Next

How to manage replies and send one click responses, view and share analytics reports, edit or pause campaigns, send segmented follow-ups, and more.

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Online Wedding Invitations How-To Guide

August 26, 2022

Online Wedding Invitations: How-To Guide (Best Templates, Free Options)

A guide to sending online wedding invitations — the pros and cons of email, different methods, and a complete walkthrough and setup guide.

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Top 10 Free Email Tracking Software

June 24, 2022

Top 10 Free Email Tracking Software (Features, Pricing, Reviews)

Check out the 10 best free email tracking software you can use to analyze your email campaign performance in 2022.

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Send to multiple lists in a single campaign with GMass Multi Merge

June 23, 2022

Send to Multiple Lists in a Single Campaign with GMass Multi Merge

Send a single email campaign to multiple lists in GMass. Connect 2+ Google Sheets, segmented behavior-based campaigns, or search-driven mailing lists.

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Email tracking guide - benefits methods and tools

June 20, 2022

The Email Tracking Guide: Benefits, Methods & Tools (2024)

Find out why you should track your email campaigns and how to do it using the right software in this definitive guide to email tracking.

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bachelorette party invitations

June 6, 2022

Bachelorette Party Invitations: Step-by-Step Guide to Free, Amazing Emails (30+ Examples)

Complete guide to bachelorette party invitations: What you need to include, templates, and a how-to guide for sending personalized emails.

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