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Cold Email

GMass is a versatile email platform that lives inside Gmail; we've seen people using it in every imaginable way (and in plenty of ways we never even imagined).

However, perhaps the most popular use for GMass is cold email. We've invested heavily in cold email features for GMass — and we're pretty serious cold email experts ourselves.

Here in the cold email archives, you can find all of the articles on the GMass blog about cold email — from writing to tactics to templates to software.

We also recommend checking out our ultimate guide to cold email, which will walk you through every important piece of the cold email process on a single page.
Cold email goes to college - how the academic world uses cold outreach

August 24, 2022

Cold Email Goes to College: How the Academic World Uses Cold Outreach

How the academic world is using cold email. From students to administrators to professors to departments to clubs — uses & advice for cold email in college.

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How to email a professor

July 29, 2022

How to Email a Professor: Cold Email Strategies, Examples, Templates

Strategies for cold emailing a professor. Including what to say, how to personalize, and how to follow-up. Plus templates and a how-to setup guide.

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Case Study - How BatLinks Link Building Agency Saves $5K/mo with GMass

July 25, 2022

Case Study: How BatLinks Link Building Agency Saves $5k/mo. with GMass

How Batlinks, a link building agency, switched to GMass and saw improved results for deliverability, open rates, conversions, and cost savings.

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7 cold email tricks that toe the line between valuable and deceitful

July 12, 2022

7 Cold Email Tricks That Toe the Line Between Valuable and Deceitful

Cold email tricks are murkier tactics which some cold emailers use to get an edge. Here are 7 tricks we've seen recently — and alternative strategies.

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Cold email strategies - Apple broken open rates

June 21, 2022

6 Cold Email Strategies Now That Apple Mail Privacy Protection Breaks Open Rates

Apple Mail Privacy Protection now leads to inaccurate open rates. Here's how much that affects cold email — and strategies to mitigate the impact.

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What's the cheapest cold email tool

June 9, 2022

What’s the Cheapest Cold Email Tool in 2024? (Best Low Cost Option)

We evaluated 10 leading cold email platforms to find the cheapest cold email option — as well as the features you will and won't get with each tool.

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Beats marketing with cold email

May 26, 2022

Beats Marketing with Cold Email (13 Best Templates, Subject Lines)

Beats marketing with cold email is a great way to make sales. Here's how to build a list of rappers, templates for emails, and how to send with GMass.

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Sell beats online 10 best proven strategies

May 25, 2022

Sell Beats Online: 10 Best Proven Strategies for Email, IG, BeatStars

The complete guide to sell beats online: Cold email, website, marketing, marketplaces, Instagram, YouTube, SoundCloud, and lots more.

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Is cold email ruining email for everyone

May 13, 2022

Is Cold Email Ruining Email for Everyone? (+5 Tips for Better Cold Emails)

Is cold email volume ruining email for everyone? 5 reasons why bad cold emails might be... and 5 tips to send better cold emails.

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Cold email AI - the five best personalization tools

May 11, 2022

Cold Email AI: Are the 5 Best Personalization Tools Effective or Creepy?

Cold email AI tools can write intros, icebreakers, subject lines, and more by researching your contacts. We tested 5 top tools. Effective or creepy?

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Elon Musk email series about Twitter

April 27, 2022

The Cold Email Sequence Elon Musk Sent Twitter’s Board

Elon Musk used GMass to send a cold email sequence to the Twitter board to convince them to sell. He shared the series with us.

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Hot settings for cold emails

April 9, 2022

Hot Settings for Cold Email: 11 Essential Features & Tactics to Optimize Campaigns

There's tons of advice on what your cold email should say, but not so much on HOW your cold email should SEND. Cadence, scheduling, deliverability.

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