Hey everyone,

Happy Spring (to those in the Northern hemisphere)! Starting off this edition of the newsletter with some cold email follow-up gems (subject lines, and how often to do it).

Plus, we’ve got a great cold email example from out in the wild (sent to a CMO who appreciated it).

Let’s dive in.

🧠 27 Follow-up Email Subject Lines ⚡

According to an analysis of 12 million cold emails, a single follow-up email can boost reply rates by 65%. Here are 27 subject lines designed for cold email follow-ups.

How can you follow up on your cold email without being obnoxious? Follow the 3×3 rule.

⚒️ Cold Email for SaaS Growth 🔗

Aaron Ross of Predictive Revenue describes how he’s used cold email to help SaaS clients grow to over $1 million ARR.

Our free email warm-up service keeps growing in popularity. One of the many features users love? One-click setup – no usernames/passwords to enter.

🚨 Cold Email of the Week 📧

This cold email was sent to Privy CMO Dave Gerhardt. He shared is in his private group as an example of an exceptional cold email:

Here’s why it works:

• highlights something you’re not doing (FOMO and informative)
• suggests a better way to do it
• gives clear results (stats!)

That’s all for now.

I hope you enjoyed issue #17.

Ajay Goel